As recreational running established widespread popularity in the 1970s
- The benchmark for running footwear shifted from mere existence to performance
- While the era’s designs would be considered simple by today’s standards, the decade stands out as the moment when running shoes truly came into their own
- The 327 sheds new light on the ‘70s as a time of innovation by boldly reshaping classic design elements with a thoroughly contemporary outlook
- With an angular reworking of the tried-and-true wedge silhouette, outsize, asymmetrically applied ‘N’ branding, and wraparound, trail-inspired lug outsole, the 327 provides nothing less than a complete reimagination of our running heritage
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